Google has unveiled Gemini Enterprise, a new AI platform designed for businesses to build, deploy, and manage workplace AI agents, marking the company’s latest step in enterprise-focused artificial intelligence.
Positioned under Google Cloud, Gemini Enterprise aims to provide organizations with a secure environment to create and integrate AI assistants across departments such as sales, marketing, human resources, engineering, and finance. The launch comes as competition intensifies among major AI developers — including OpenAI and Anthropic — for dominance in the enterprise AI solutions market.
A Dedicated Platform for Workplace AI
Gemini Enterprise represents Google’s most comprehensive enterprise AI offering to date. Unlike previous Workspace-based tools, this version operates independently within Google Cloud. It functions as a centralized “AI agent toolkit,” allowing businesses to design specialized agents that can perform a wide range of operational tasks autonomously.
According to Google Cloud CEO Thomas Kurian, the platform serves as “the new front door for AI in the workplace,” enabling companies to use AI across multiple internal systems. Through Gemini Enterprise, organizations can securely connect data from Google Workspace, Microsoft 365, Salesforce, SAP, and other platforms into a unified workflow.
Features and Capabilities
The platform integrates Google’s latest Gemini AI models with tools like Code Assist and Deep Research to enhance productivity and decision-making. Businesses can deploy pre-built agents for data analysis, automate internal operations through no-code tools, and manage all agents using a centralized governance framework.
This governance layer provides oversight features, including visibility into agent activity, security settings, and audit capabilities. The design emphasizes data privacy, allowing companies to maintain control over their proprietary information while benefiting from generative AI functionalities.
The Gemini Enterprise chatbot serves as the main interface, allowing employees to interact with AI tools directly connected to their company’s data sources. This integration enables smoother collaboration, faster access to insights, and more efficient workflows across departments.
Pricing and Availability
Gemini Enterprise will be available in two main editions — Standard and Plus — starting at $30 per seat per month under annual contracts. A lower-tier option, Gemini Business, targets small businesses, startups, and individual teams, priced at $21 per seat per month.
Google confirmed that the Gemini Business plan will include a 30-day free trial. The company stated that the pricing model reflects the growing demand for accessible AI solutions that can scale across organizations of varying sizes.
Adoption and Early Customers
As part of the launch, Google announced several initial adopters of Gemini Enterprise. These include Figma, Klarna, Gordon Food Service, Macquarie Bank, and Virgin Voyages. Virgin Voyages has already deployed more than 50 specialized AI agents designed to handle workplace tasks autonomously through the platform.
These partnerships highlight the diverse use cases of Gemini Enterprise — from software development to financial services and retail operations. Each implementation aims to improve efficiency, automate repetitive work, and enhance customer engagement using AI-driven tools.
Growing Competition in the Enterprise AI Market
The release of Gemini Enterprise underscores Google’s efforts to strengthen its position in a rapidly expanding enterprise AI sector. The company faces direct competition from OpenAI, whose ChatGPT Enterprise product has reached 5 million business users since its 2023 debut, and from Anthropic, which recently partnered with Deloitte to deploy its AI assistant Claude across nearly 500,000 employees.
As AI adoption accelerates across industries, major technology companies continue to refine their enterprise offerings to meet evolving business needs. Gemini Enterprise reflects Google’s strategy to integrate secure, adaptable, and data-driven AI capabilities into daily workplace functions.
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